Deliverability: a natural sending pace
Every new sending domain earns its volume gradually, building a reputation with each inbox provider instead of blasting out at full volume on day one.
See how we pace your sendingSENDING DOMAINS, HANDLED
Send from a domain that's unmistakably yours
Your emails go out from a sending domain that matches your brand, not a stranger's address. We register it, set up its authentication and host it. You never open a DNS panel.
THE PROBLEM
DNS stalls everything, and half-right records cost you the inbox
Setting up a sending domain usually means logging into a domain registrar you haven't touched since you bought the name, finding a DNS panel full of unfamiliar fields, and adding records called SPF, DKIM and DMARC that nobody explains in plain English.
Get one of them wrong, or leave one half-set, and your campaigns don't bounce back with an error. They just land in spam, quietly, while your open numbers tell you something is wrong without saying what.
Most small business owners don't have a spare afternoon to untangle TXT records between serving customers. So the domain sits unverified, and emails keep going out from whatever address was easiest to set up, not the one that matches the business.
HOW IT WORKS
From first call to send, in four moves
Here's what happens to your sending domain after you tell us your brand name. You don't touch a single setting.
01
We register your domain
We register a sending domain that matches your brand name, so every email reads as you, not a shared address.
02
We set up SPF, DKIM and DMARC
Authentication goes live behind the scenes. No DNS panel, no TXT records, no guesswork.
03
Your links and pages move in
Your From address, signature, tracking links and landing page all live on the same domain, for every recipient.
04
We watch it, always
If a record drifts, we notice and repair it. You see a status, never a task.
IN DETAIL
What a handled sending domain actually does
Three parts of the set-up you never see, and why each one matters to whether your email lands.
BRAND MATCH
A domain that reads as you, not a borrowed one
Your sending domain carries your business name, not a generic subdomain shared with other senders. A customer scanning their inbox sees your name in the From line, the same name as on your shopfront or your van.
- Registered to match your business name
- Reads the same in every inbox
- Your website's domain stays untouched
- More sending domains added as you grow
AUTHENTICATION
SPF, DKIM and DMARC, done without a DNS panel in sight
SPF tells receiving mail servers which systems may send on your behalf. DKIM signs every message so it can't be altered in transit. DMARC tells inbox providers what to do if either check fails. Together they're what separates a trusted sender from a guessed one.
- SPF, DKIM and DMARC configured for you
- Checked continuously, not just once
- Drift repaired before it reaches your send
- You see a status, never a task
ONE DOMAIN FOR EVERYTHING
One domain for your From address, your links and your landing page
A From address is only half the story. The signature at the bottom, the tracking link in your call to action and the landing page it opens all belong to the same domain, for every recipient, not a mix of shortened links and third-party redirects.
- From address, signature and links all match
- Landing pages open on the same domain
- Nothing routes through a third-party redirect
- Consistent for every recipient, every time
WHAT IT MEANS FOR YOU
Your domain works for your inbox placement, not against it
A sending domain set up right isn't just tidy. It changes whether your campaigns are seen at all.
Fewer emails lost to spam
Correct SPF, DKIM and DMARC are what inbox providers check first. Get them right and your campaigns are judged on content, not plumbing.
A brand recipients recognize
Your From address, signature and links all carry your business name, so a quick glance tells people this is really you.
Your website stays exactly as it is
Your sending domain is separate from your site's domain. Nothing about your website changes when your email set-up does.
No DNS panel, ever
Zero DNS records to add, edit or lose sleep over. We handle the registrar and the records both.
Problems fixed before you notice
If a record drifts, we repair it automatically. You find out from a status line, never a support ticket.
COMPARED
A typical set-up makes you the DNS technician. We don't.
A typical email platform
- You find a DNS panel. Log into your registrar and hope you recognize the fields.
- You guess at SPF, DKIM and DMARC. One wrong character and authentication fails quietly.
- Your website domain takes the risk. Mix in sending and your site's reputation rides on every campaign.
- Drift goes unnoticed. A record changes, campaigns start landing in spam, and nobody's watching.
- Links and pages scatter across redirects. Shortened links and third-party pages break the brand.
Web Presence Websites
- We log in for you. Your domain is registered and ready without you touching a setting.
- All three are set up correctly. Configured and checked before we ever send.
- Your website domain stays untouched. A separate sending domain carries the risk, not your site.
- Drift gets repaired. We notice and fix it, and you see a status, not a support ticket.
- Everything matches. Your From address, links and landing page share one domain, every time.
QUESTIONS
Sending domains, answered
Do I need to touch DNS myself?
No. We register your sending domain, set up its authentication and host it for you. Your website's own domain stays exactly as it is, untouched by any of this.
Why not just send from my website's domain?
A separate sending domain still reads as you to every recipient, but it protects your main domain's reputation and can share sending load as you grow. Your site keeps its own address and its own standing.
What is SPF, DKIM and DMARC, actually?
They're the three checks inbox providers use to confirm a message is really from you and hasn't been tampered with. We configure all three the moment your domain is registered, so you never need to learn their syntax.
What happens if something changes with my domain?
If a record drifts, through a registrar change or an expired setting, we notice and repair it. You'll see a status in your account, never a task to complete.
Can I use more than one sending domain?
Yes. As your business grows we add more sending domains for you, each one registered, authenticated and hosted the same way.
Will this slow down getting started?
No. Domain registration and authentication happen as part of setting up your account, alongside building your first campaign, not as a separate wait.
Does this affect whether my emails land in spam?
Correct authentication is one of the first things inbox providers check. Getting SPF, DKIM and DMARC right removes one of the most common reasons campaigns land in spam before a single word is read.
Do I still need to follow American email rules?
Yes. A correctly set up sending domain doesn't replace consent: you still need permission to email someone, clear sender identification and a working unsubscribe honored within 10 business days, as the CAN-SPAM Act requires.
WORKS WITH
A handled domain sets up everything downstream
Your sending domain is the foundation. These are the features that build on it.
Every address checked
Every address on your list is verified at the mailbox before it reaches your new domain, so your reputation starts clean.
See how addresses get checked
Landing pages on your domain
The landing page your campaign opens lives on the same sending domain, so the click and the page both read as you.
See landing pages on your domain
Pre-send review
Before a campaign goes out, a specialist read catches sender details, links and formatting issues while they're still free to fix.
See what pre-send review catches
Your domain, sorted, before your first campaign
Registered, authenticated and hosted, so every send looks like you and lands in the inbox.